Direct Tv Test Cards

NEW LISTS

HealthSaludUSA

A 9.8 million-record database, enhanced with more than 400 consumer selections, has been introduced by HealthSaludUSA Inc. The firm provides bilingual healthcare products and services for consumers and healthcare professionals. The file's sources are transaction and self-reported data from Web sites, direct mail, and telephone interviews.

Selections: Hotlines, marital status, income, length of residence, presence of children, religion, mail responsive, occupation, credit cardholders, telephone numbers, state/SCF/ZIP

Price: $85/M

Contact: ClientLogic Specialists Marketing Services, 201-865-5800

C-2 E-Newsletter

101 Communications' C-2 e-newsletter e-mail file identifies more than 8,100 individuals who are concerned about the use of technology. The list includes the names of CEOs, provosts, vice presidents and other corporate executives.

Selections: Budget, job function, business/industry, state/SCF/ZIP

Price: $300/M

Contact: Worldata, 561-393-8200

Americans Against Same-Sex Marriage

A list of 276,035 donors to Americans Against Same-Sex Marriage and other religious and political groups opposed to civil rights for gays and lesbians has been introduced to the market. Direct mail is the source.

Selections: Age, gender, income, telephone numbers, state/SCF/ZIP

Price: $100/M

Contact: Midwest Direct Marketing Inc., 913-686-2220

Donors to Veteran's Causes

This e-mail list offers the names of 190,332 who have contributed to various veterans' appeals within the last 12 months. The sources are Web site registrations and opt-in e-mail.

Selections: Quarterly hotline, age, children by age, mail order buyers, length of residence, lifestyle interests, marital status, homeowners, household income, gender, state/SCF/ZIP

Price: $135/M

Contact: Mail Marketing Inc., 201-750-3222

Infomercial Buyers With Telephones

Some 202,673 consumers who responded to a variety of infomercials offering everything from housewares to self-improvement products are identified on the Infomercial Buyers With Telephones list.

Selections: Monthly hotline, gender, credit card vs. check payment, state/SCF/ZIP

Price: $90/M (postal file); $200/M (telemarketing file)

Contact: VentureDirect Worldwide, 212-655-5153

American Business Network

More than 10 million businesses of all sizes are listed here. The data on this file is derived from trade shows and trade publications, newspaper clippings, public records and other sources.

Selections: Annual sales volume, business/industry type, size of company, max per company/site, hotlines, number of employees, SIC codes, new business, seminar attendees, trade show attendees/exhibitors, state/SCF/ZIP

Price: $95/M

Contact: Media Source Solutions Inc., 561-241-3003

CLE Infomercial TV Buyers

Data from more than 30 direct response TV sources was used to assemble the CLE Infomercial TV Buyers enhanced master file. More than 1.2 million records are available. The individuals listed responded to infomercials and other DRTV offers.

Selections: Monthly hotline telephone numbers, e-mail, credit card, age, dwelling type, gender, homeowners, income, length of residence, marital status, presence of children, state/SCF/ZIP

Price: $90/M

Contact: Collins List Exchange, 702-369-6015

Tabak's Spanish Buyers and Responders

This file names 23,586 Spanish-speaking consumers who spent an average of $35 for health products. A beauty products select is expected to be offered later this year, according to the list manager. Direct mail is the sole source.

Selections: Diet products, potency products, hotlines, state/SCF/ZIP

Price: $105/M

Contact: 21st Century Marketing Inc., 631-293-8550,

International Engineers at Work

This is a list of 172,543 trade publication subscribers who attended international engineering trade shows. Among those named are information technology managers and individuals in charge of data management and telecommunications at architecture, engineering and construction firms.

Selections: Gender, SIC codes, telephone numbers, title, industry, size of company, state/SCF/ZIP

Price: $345/M

Contact: Davis Direct Worldwide, 206-275-2532

Spanish-Speaking DM Response Buyers

Hispanic consumers who paid with credit cards when they responded to marketing offers are named on the Spanish-Speaking Direct Mail Response Buyers file. The count is 169,954. Offers included those for health and beauty products, apparel, audio and video, books and general merchandise.

Selections: State/SCF/ZIP

Price: $95/M

Contact: Trinity Direct LLC, 973-283-3600

Zone of Wealth

The first quarter count for the Zone of Wealth opportunity seekers file is 8,000. Those named here paid $50 for the "Big Wealth" program, which reportedly helps participants generate income from home-based businesses. Direct mail is the source.

Selections: Gender, state/SCF/ZIP

Price: $100/M

Contact: Macromark Inc., 845-230-6332

45-Plus Market Postal/E-mail DB

The Mature Market Group, a division of J. Walter Thompson Worldwide, recently profiled and analyzed some of the 200 million records in the Datagence cooperative database to develop the 45-Plus Market postal and e-mail database. It contains 70.7 million records broken down by 22 selectable lifestyle segments. Numerous additional lifestyle, behavioral and transaction selects are offered within each segment for identifying, for example, empty nesters with high net worth or retirees who travel. Datagence's sources include publishers, online retailers, catalogers, surveys and the Internet.

Selections: Empty nesters, boomer grandparents, retired couples, retired women/men, age ranges, married with children at home, married and no children, single working women/men, hotlines, homeowners, income, lifestyle, telephone numbers, state/SCF/ZIP

Price: $70/M

Contact: Datagence Inc., 732-842-1001

Heritage Outdoor Sports Hunting Club

A list of members and inquirers is available from the Heritage Outdoor Sports Hunting Club. A total of 52,497 records are offered. Members pay $700 annually for exclusive hunting, fishing and camping privileges on privately owned land. Roughly 7% of these individuals are women. No telemarketing is allowed.

Selections: Age, gender, one per household, state/SCF/ZIP

Price: $80/M

Contact: Chilcutt Direct Marketing, 405-478-7245

Checks Unlimited Product Buyers

This is a list of customers who purchased general merchandise offered by Checks Unlimited. More than 1.9 million direct mail-generated buyers are offered. Known for selling checks and address labels, Checks Unlimited has expanded its product line to include desk sets, daily organizers, travel mugs, mouse pads, calendars and other products. The average unit of sale is $30.

Selections: Hotlines, gender, product type, dollar amount of purchase, theme, multibuyers, single buyers, state/SCF/ZIP

Price: $90/M

Contact: Mal Dunn Associates Inc., 845-278-1200

Super Profits on Your Own Time

This opportunity seekers file includes 200,000 active hotline records. The individuals listed typically earn annual income in the $35,000 to $40,000 range. In response to space advertising or direct mail they spent $15 to $30 for information pertaining to home businesses.

Selections: Recency, gender, state/SCF/ZIP

Price: $75/M

Contact: List Services Corp., 203-791-4422

Product Survey Memberbase

Names of consumers who registered online to test products are listed here. More than 5.3 million postal and 4.3 million e-mail records are available. These people tested computer software, digital cameras, fitness equipment and TVs, among other things. In exchange for filling out a survey they were allowed to keep the products that they tested.

Selections: Hotlines, computer hardware, electronics, fitness, household items, photography, software, telephone numbers, age, income, gender, state/SCF/ZIP

Price: $85/M (postal file); $150/M (e-mail file)

Contact: MKTG Services, 215-968-5020

Singer Lazer Sweepa Buyers

This is a TV infomercial-generated list of 20,000 who've bought the Singer Lazer Sweepa vacuum. Women placed 70% of these $57 orders. The file is not available for telemarketing.

Selections: Gender, state/SCF/ZIP

Price: $95/M

Contact: Gnames Advantage L.P., 972-871-2828

All Natural for You Diet Buyers

A list identifying 43,584 who bought a weight-loss supplement is now on the market. Those listed here responded to space advertising by calling a toll-free number. The average unit of sale is $60. No telemarketing is allowed.

Selections: Gender, state/SCF/ZIP

Price: $100/M

Contact: Impulse Media, 203-825-4652

Family Vacationers

The names of more than 1 million consumers who responded to multiple direct mail surveys can be found on the Family Vacationers list. All records were verified by a minimum of four independent sources, according to the list manager.

Selections: Quarterly hotline, household income, telephone numbers, adult's/child's age, length of residence, presence of credit card, homeowners, marital status, lifestyle interests, mail order buyers, state/SCF/ZIP

Price: $75/M

Contact: Mail Marketing Inc., 201-750-3222

Hollister Retail

Teenage apparel retailer Hollister Co. has issued its customer list. More than 1.2 million retail buyers from the last 12 months are included. A segment with 178,824 online buyers is being offered as well. The average order was $75.

Selections: Hotlines, dollar amount spent (ranges), gender, state/SCF/ZIP

Price: $100/M (last-12-month buyers)

Contact: Mokrynskidirect, 201-487-8181

Park's Seed Properties

Geo. W. Park Seed Co. Inc. has a master file of buyers from its Park's Seed, Park's Garden and Wayside Gardens catalog titles. The Park's Seeds Properties master file contains the names of 268,565 buyers from the last 12 months. Eighty percent of these gardeners are women, typically between age 45 and 55, who earn an average of $45,000 a year. Orders generally ran about $70.

Selections: Dollar, hotlines, credit card sold, state/SCF/ZIP

Price: $100/M

Contact: Millard Group Inc., 603-924-9262

TravelBuzz Inns, Resorts and Getaways

This list of 1.6 million travelers features data derived from Web sites. Numerous traveler list segments are included - for example, records for frequent flyer club members, time-share owners, magazine subscribers and frequent cruise ship passengers.

Selections: Age range, demographics, ethnicity, gender, homeowners, household income, lifestyle, marital status, monthly hotline, telephone numbers, presence of children, state/SCF/ZIP

Price: $90/M

Contact: Media Source Solutions Inc., 561-241-3003

Executive Ed Training Programs

The names of men and women who participated in education programs for career advancement have been assembled on the Executive Education Training Programs list. Some 34,556 records with business addresses are available. No telemarketing is allowed. Direct mail and the Internet are the sources.

Selections: Building teams/leadership, global economy and international marketing, management and administrative skills, sales and marketing, hotlines, gender, state/SCF/ZIP

Price: $90/M

Contact: Byrum & Fleming, 800-850-1711

Supernova Stocks

Investment newsletter publisher Supernova Stocks LLC has released a list of 2,301 subscribers. These individuals paid $240 on a credit card for a one-year subscription. Most readers are men who direct stock investments. Direct mail and the Internet are the sources.

Selections: None offered

Price: $400 (entire file)

Contact: MetaResponse Group Inc., 954-360-0644

August Home Publishing Canadian

A list of Canadian magazine subscribers has been introduced by August Home Publishing Co. This file identifies nearly 24,000 subscribers to Woodsmith, ShopNotes, Workbench, Garden Gate and Cuisine at Home magazines. Direct mail is the source.

Selections: FSA, province, gender

Price: $110/M

Contact: Names and Addresses Inc., 847-850-1012

Caregiver's Home Companion

Pederson Publishing Inc. has released postal and e-mail lists of subscribers to the online newsletter Caregiver's Home Companion. There are 671,000 postal and 267,240 e-mail records available. This free publication provides information to those responsible for assisting elderly people.

Selections: Age, gender, homeowners, household income, home value, renters, marital status, presence of children, state/SCF/ZIP

Price: $100/M

Contact: MeritDirect, 914-368-1033

My House Magazine

McGraw-Hill Cos. is offering the subscribers list from its new title My House Magazine, which targets the Mountain states. The count is 15,094. This magazine reaches homeowners, architects, interior designers and contractors primarily in Utah, Wyoming, Montana, Idaho and Colorado. These affluent individuals earn an annual income in the $250,000 to $400,000 range. Thirty-five percent of these records provide business addresses.

Selections: Gender, business address, age, income, industry function, state/SCF/ZIP

Price: $95/M

Contact: Walter Karl Inc., 845-732-7035

True Ceramic Pro Hair Processor

Consumers who paid $150 for a hair-straightening product are named on the True Ceramic Pro Hair Processor file. A total of 378,565 records from the last 12 months are found on this list. The sources are the Internet and infomercials.

Selections: Gender, hotline, telephone numbers, state/SCF/ZIP

Price: $100/M

Contact: Pioneer Pacific List Marketing Inc., 818-783-7500

Tuned-in Online Music Community

Subscribers to an online catalog offering downloadable music can be found on the Tuned-in Online Music Community list. A total of 265,236 postal and e-mail records from the last 12 months are available. These music enthusiasts burn CDs, transfer songs to MP3 devices and make copies of downloaded music for personal use. The average sale is $10.

Selections: Age, catalog buyers, ethnicity, religion, marital status, credit card users, new movers, homeowners, recently refinanced, income state/SCF/ZIP

Price: $90/M (postal file); $195/M (e-mail file rentals)

Contact: Aggressive List Management Inc., 847-304-4030

New York Magazine

An e-mail master file with 46,060 records is available from New York Magazine. This file is derived from subscription records and the magazine's Web site NewYorkMetro.com. Separate lists are offered for the magazine and Web site.

Selections: Gender, title, state/SCF/ZIP

Price: $100/M

Contact: Millard Group Inc., 603-924-9262

Another Winning Trade

Winning Investments L.P. has launched postal and e-mail lists of subscribers to Weekend Newsletter and related financial services. The larger Another Winning Trade e-mail file identifies 25,193 subscribers, the corresponding postal file 5,217. The sources are direct mail and the Internet.

Selections: State/SCF

Price: $785 (entire postal file); $200/M (e-mail file)

Contact: MetaResponse Group Inc., 954-360-0644

Haven Hall

This is a master file of 6,322 buyers from the Haven Hall catalog, which offers corporate gifts, and ad specialty/promotional products for large and small businesses.

Selections: State/SCF/ZIP

Price: $110/M

Contact: MeritDirect, 914-368-1033

Leisure Study Opportunity New Zealand

Residents of New Zealand who made inquiries or enrolled in home-study courses are identified here. Leisure Study Opportunity Seekers New Zealand consists of 8,457 inquirers and 252 individuals who enrolled in courses ranging from writing, interior design, landscaping and photography to gourmet cooking, life coaching and child care. Three-quarters of those listed are women.

Selections: Hotline, recency, age, credit card, gender, post code

Price: $175/M (inquirers); $210 (attendees)

Contact: J.R. Direct Response International Inc., 604-940-0277

Oxmoor House Book Buyers

Equifax data enhancements were used to assemble three lists of Oxmoor House book buyers. The largest, Oxmoor House Enhanced Crafts Buyers, contains 161,880 customers from the last 12 months. Oxmoor's gardening segment includes 112,080 and its home decorating file 94,920.

Selections: Hotlines, adult's/child's age, presence of children, gender, income, lifstyle, paid, state/SCF/ZIP

Price: $95/M

Contact: Millard Group Inc., 603-924-9262

Art of Motherhood

A list of 3.1 million mothers who go online for medical and health information, parenting tips and shopping has been assembled from Internet data. Several segments are offered based on children's age range. The sources are Web sites, newsletters and subscriptions. Roughly 10,000 new records are added weekly.

Selections: Hotlines, age, income, telephone numbers, new credit, new movers, state/SCF/ZIP

Price: $90/M

Contact: Byrum & Fleming, 800-850-1711

All About Winning Online Sweeps

Postal and e-mail lists of sweepstakes players recently assembled from Internet data include magazine subscribers and general merchandise buyers. Nearly 2.8 million who entered sweepstakes in the last 12 months are named; there's also a quarterly hotline with 2.1 million records. The average sale for subscribers is $29 and $25 for merchandise buyers on the All About Winning Online Sweepstakes Entrants list. About 59% of those on this file are women.

Selections: Adult's/child's age, catalog buyers, ethnicity, religion, homeowners, credit card users, new movers, recently refinanced, income, number of magazines ordered, number of entries, state/SCF/ZIP

Price: $80/M (last-12-month postal file); $100/M (last-12-month e-mail file)

Contact: Aggressive List Management Inc., 847-304-4030

Natural Enhancers

Purchasers of a men's potency product called Silver Bullet - 5,233 buyers from January and February and 5,067 buyers from March - are listed on the Natural Enhancers file. Men placed 95% of these orders. The average unit of sale is $38. Direct mail is the source.

Selections: Gender, state/SCF/ZIP

Price: $100/M

Contact: Impulse Media, 203-825-4652

Manufacturing Chemist

Polygon Media Ltd., a division of Wilmington Publishing PLC, is offering a list of 23,723 international subscribers to Manufacturing Chemist magazine. Direct mail and telemarketing are the sources. Roughly a third of these subs reside in the United Kingdom and Ireland.

Selections: Job seniority/type/category/function, number of employees, region, country

Price: $325/M

Contact: Kroll Direct Marketing Inc., 609-275-2900

Financial Intelligence Report/NewsMax

A list of 5,868 subscribers to the Financial Intelligence Report newsletter is available from NewsMax.com. Eighty percent of those on the file are accredited investors with a net worth of $1 million or higher. Direct mail and the Internet are the sources.

Selections: State/SCF

Price: $175/M

Contact: MetaResponse Group Inc., 954-360-0644

Lookup Book New Businesses

Records from local and state agencies are the sources for Lookup Book New Businesses, a postal file with 210,749 records. States with the largest counts for newly registered businesses and nonprofit organizations are Florida, followed by New York and Texas.

Selections: Business classification, one per location, individually named owner, recency, state/SCF/ZIP

Price: $110/M

Contact: Greatlists.com, 800-296-0888

SurplusAlert.com Opportunity Buyers

A list from the SurplusAlert.com Web site names 61,245 customers from the last six months. Individuals on this file pay $30 per month on a credit card for membership, which entitles them to buy discounted products to resell on auction Web sites. Telephone numbers are available for nearly 80% of those listed.

Selections: Gender, state/SCF/ZIP

Price: $100/M (last-six-month records)

Contact: Macromark Inc., 845-230-6322

VNU European Business E-mail

A group of European e-mail files targeting information technology professionals has been introduced. The largest is the VNU Spain Business file with 52,000 end-user and 10,000 value-added reseller opt-in e-mail addresses from publications such as Channel Partner, Computing Espana and Redes Telecomm. Similar files are available for those in Germany, France and Italy. These records come from publications such as PC Professional, Internet Professional, SVM Magazine, Network News and Computer Reseller News.

Selections: Security, IT professionals, enterprise IT, Internet mobile, software, hardware, video/graphics/peripherals, home entertainment, job function, industry, number of employees, region

Price: $795/M to $1,295/M

Contact: Transcontinental Direct List Services, 631-218-0389

Leisure Study Opp Seekers Australia

A list of Australian consumers who inquired about or enrolled in home-study education courses is available. The Leisure Study Opportunity Seekers Australia file consists of 19,514 inquirers and 772 individuals who enrolled. Three-quarters of those on the file are women. The courses focused on topics such as writing, life coaching, child care, landscaping, photography and gourmet cooking. The unit of sale was $1,000 (Australian). The sources are direct mail, space advertising and inserts.

Selections: Monthly hotline, recency, age, credit card, gender, post code

Price: $175/M (inquirers); $210/M (enrolled)

Contact: J.R. Direct Response International Inc., 604-940-0277

Poland's C-Level Master File

This is a master file identifying senior business executives at large companies in Poland. Some 231,579 subscribers to trade publications are listed.

Selections: Gender, industry, size of company, telephone/fax numbers, e-mail, geographic

Price: $235/M

Contact: Davis Direct Worldwide, 206-275-2532

Affluent Pacific Rim Travelers

Residents of California, Washington, Colorado, Arizona, Idaho and Utah who purchased fishing or hunting licenses from the state of Alaska - 282,520 fishing and 11,571 hunting license holders - are named on the Affluent Pacific Rim Travelers file. Nearly a quarter of these individuals are women. The unit of sale ran as high as $300, plus additional fees for specific species ranging from $150 to $1,100.

Selections: State/SCF/ZIP

Price: $80/M (fishermen); $100/M (hunters)

Contact: RMI Direct Marketing Inc., 203-798-0448

DirectConnect Business Files

Government records were used to assemble two lists of home offices, small businesses and new ventures launched under the DirectConnect brand. The larger file, DirectConnect SOHO Small Businesses, contains roughly 600,000 names. A second, New Business Start-ups from DirectConnect, has 109,816.

Selections: Gender, SIC codes, telephone numbers, number of employees, sales volume, business/home address, one per site, state/SCF/ZIP (depending on list)

Price: $100/M

Contact: 21st Century Marketing Inc., 631-306-5212

E-Buzz VoIP Business Prospects

Companies that use Web sites and other online media for marketing are on a list of prospective users of voice-over Internet protocol (VoIP) technology that enables telephone calls over the Internet. There are 4.5 million records on this file. Sixty-five percent of those listed are men. The sources include Internet inquirers, product registration cards and telemarketing.

Selections: Size of company, credit card buyers, job function/title, hotlines, new businesses, seminar attendees, trade show attendees/exhibitors, telephone numbers, SIC codes, state/SCF/ZIP

Price: $95/M

Contact: Media Source Solutions Inc., 561-241-3003

American Dream New Home Buyers

This file identifies 1.8 million homeowners and offers weekly and monthly hotlines. Public mortgage data records are the source.

Selections: Telephone numbers, dwelling type, new/resale, loan type/rate, purchase date, home value, loan amount, lender's name, purchase amount, loan-to-value, state/SCF/ZIP

Price: $85/M

Contact: Listdata Management Services Inc., 845-357-1881

Catholic Executives at Home

Names of corporate gift buyers were gathered from citrus marketer Sun Grove Inc. to launch the Catholic Executives at Home list. A total of 40,809 records from the last 12 months are offered. The source is direct mail.

Selections: Quarterly hotline, gender, income, age, presence of children, state/SCF/ZIP

Price: $90/M

Contact: List Experts Inc., 727-669-2500

Teen Fashionistas

More than 2.7 million teenagers are listed on Teen Fashionistas. These teens' parents' median age is 43 and their annual income is about $50,000. The sources are direct mail and other self-reported and transaction data.

Selections: Gender, age, income, ethnicity, electronic product buyers, bank cardholders, travelers, investors, sports interest by type, music interest by type, magazine subscribers, personal beauty care product buyers, sweepstakes entrants, state/SCF/ZIP

Price: $65/M

Contact: Focus USA, 603-635-1842

Tech Savvy Enthusiasts

A file identifying more than 4.8 million early adopters of technology products has been assembled from online survey data. The Tech Savvy Enthusiasts file is comprised primarily of individuals age 25 to 40 who are homeowners and earn $75,000 or better annually. Those listed have several credit cards and reportedly spend a minimum of $250 per month on those cards.

Selections: Broadband/DSL connection, CD burners, dial-up connection, digital camera owner, DVD owner, HDTV owner, MP3 owner, satellite dish owner, hotlines, age, gender, income, state/SCF/ZIP

Price: $90/M

Contact: Byrum & Fleming, 800-850-1711

MANAGEMENT CHANGES

Alternative Medicine

Pacific Lists Inc. has been appointed to manage Alternative Medicine magazine's list, which names nearly 80,000 subscribers. Sixty percent of those on the file are women, average age 49, who have a yearly household income of about $68,000.

Selections: Gender, state/SCF/ZIP

Price: $120/M

Contact: Pacific Lists Inc., 415-945-7604

Catholic Family and Human Rights Institute

Trinity Direct is the new list manager for the Catholic Family and Human Rights Institute. A total of 5,073 active donors from the last 12 months are identified. The organization opposes legalized abortion and promotes conservative political, religious and family values internationally.

Selections: $5-plus/$10-plus donors, state/SCF/ZIP

Price: $120/M

Contact: Trinity Direct LLC, 973-283-3600

Student Conservation Association

ALC Data Management recently was named manager of the Student Conservation Association's list of 14,542 donors. These individuals reportedly are concerned about the environment and contributed an average of $30 in response to direct mail.

Selections: Gender, state/SCF/ZIP

Price: $85/M

Contact: ALC Data Management, 609-580-2758

BNI Building News

Edith Roman Associates Inc. now manages the BNI Building News file naming 41,242 book buyers. Builders, subcontractors, architects, designers and real estate professionals are listed. The average direct mail sale was $129.

Selections: Business address, category, recency, gender, state/SCF/ZIP

Price: $130/M

Contact: Edith Roman Associates Inc., 800-223-2194

GiftPax

Partners Marketing Inc. has been chosen to manage GiftPax's list of 1.6 million new and expectant mothers. The average annual income of those on the file is $53,000. The source is a response card returned by recipients from a sample package distributed at hospitals and birthing classes. No telemarketing is allowed.

Selections: Quarterly/monthly hotlines, children's age, income, state/SCF/ZIP

Price: $85/M

Contact: Partners Marketing Inc., 847-695-5226

Popular Places

Chessie Lists Inc. recently began managing several files for directory publisher Carroll Publishing. One of these lists, Popular Places, identifies public facilities and government agencies. Twenty-nine files are offered, ranging from public schools, with 86,551 records, to ports, with a mere 132. Some of the other segments include post offices, libraries, police departments, nursing homes and transportation services.

Selections: Title, category, telephone numbers, state/SCF/ZIP

Price: $60/M

Contact: Chessie Lists Inc., 301-680-3633

HP World Publications Database

Interex - the international association of Hewlett-Packard computing professionals - appointed Worldata to manage the HP World Publications database. More than 80,000 records are available. Interex sponsors conferences and offers publications and online services to information technology professionals.

Selections: Job function, business/industry, number of employees, buying influence, sales volume, yearly expenditures, operating system, state/SCF/ZIP

Price: $200/M

Contact: Worldata, 561-393-8200

Ice CD Magazine

Ice CD's subscriber list is now managed by Country Marketing Ltd. This title has 30,000 subscribers who're interested in new music CD and DVD releases. Most of those named here are men. The sources are space advertising (70%) and direct mail (30%).

Selections: state/SCF/ZIP

Price: $90/M

Contact: Country Marketing Ltd., 315-895-7737

INSERT MEDIA

Educational Values K-12 Teachers

An insert program targeting 100,000 educators at their home addresses is expected to begin this summer. Educational Values K-12 Teachers will be mailed to the MKTG Teachers at Home master file. About three-quarters of the prospective recipients are married, and 79% are women with a $50,000 or higher annual household income. Inserts may be as large as 5-1/2 by 8-1/2 inches. Inquiries for inserts weighing more than .25 ounce are expected to be considered.

Price: $55/M

Contact: MKTG Services, 215-968-5020

The Source Statement Stuffer

After a one-year hiatus, The Source hip-hop music magazine has relaunched its statement stuffer program. The average age of subscribers is 22. More than half are African American. Up to two inserts will be included in 20,000 statements mailed monthly to active subscribers. Inserts may be as large as 3-1/2 by 8 inches and weigh up to .25 ounce.

Price: $55/M

Contact: Walter Karl Inc., 845-732-7064

Designer Checks PIP

Under this program, one or two inserts will be placed in Designer Checks package shipments. Some 600,000 customers are targeted. Inserts may be as large as 6-1/2 by 7 inches and weigh up to .35 ounce.

Price: $60/M

Contact: LH Management Division, Leon Henry Inc., 914-285-3456

COPYRIGHT 2005 PRIMEDIA Business Magazines & Media Inc. All rights reserved.
COPYRIGHT 2005 Gale Group

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